Who has the time or money for an MBA? You have a job, a professional practice, or a business to start or grow.
Business skills, however, are essential for success whether you're a doctor, lawyer, engineer, working in a non-profit organization or building your own business. Understanding basic concepts of economics, marketing, management, leadership, finance, and accounting will be the fuel for your drive and passion to succeed.
MBA in a DAY 2.0 tackles business fundamentals in a simple and engaging manner. Professor Steven Stralser, PhD, makes it easy to grasp the basics of business: how to manage people, how to manage money, how to manage markets, and how to manage business systems. These four areas of exploration will deepen your understanding of how the business world works.
Not everyone has time to take a class, but if you learn just one new concept every time you open this book, you'll be well on your way to build your own MBA!