Telling an inspiring story is one of the most important actions you can take in your business. When you know which stories to tell-and how to tell them-you have a remarkable way to connect with great clients, build trust, and sell your services easily and authentically.
In her previous bestseller, The Story Advantage: Unleash the Power of Storytelling to Engage, Inspire, and Influence, Lisa Bloom taught us that mastering storytelling doesn't require an innate skill set confined to the lucky few. Instead, it's a matter of cultivating specific skills, awareness, and intention-and it's achievable by everyone.
Through clear descriptions and compelling examples, Lisa presents her easy-to-apply formula for crafting your own stories that sell-without selling your soul or compromising your principles. You'll discover how to unlock more sales, more growth, and more momentum in your business using the power of stories.
In Seven Stories that Sell you'll learn how to:
-Implement a proven, effective system for using stories to transform your business, with lasting results
-Identify your most important stories and learn how to tell them in a way that supports your business and resonates with your ideal clients
-Uncover a gold mine of persuasive stories from your own experience through a simple, effective seven-story framework
Coaches, speakers, entrepreneurs, and business owners will learn how to find, craft, and tell powerful stories, quickly and effectively, to produce high-level engagement and start making sales right away. And they'll feel confident in their sales process.