The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires
Book

The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires

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Paperback
$17.95

Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey.

With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to:

  • multiply the effectiveness of your advertising
  • understand the tug-of-war between intellect and emotion
  • create totally new concepts from combinations of old ones
  • focus your advertising, your business, and your life.
Paperback
$17.95
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