Bobby Singh-Randhawa

THE SENIOR VP, CONSUMER BRANDS, AT CANADIAN TIRE TALKS ABOUT THE HISTORY OF THE COMPANY, ACQUIRING SHERWOOD AND PARTNERING WITH CONNOR BEDARD

WITH W. GRAEME ROUSTAN

W. GRAEME ROUSTAN: Maybe we could start with talking about the history of Canadian Tire and its involvement with hockey. BOBBY SINGH-RANDHAWA: Last year, we turned 100. So, a big birthday. A big anniversary. Hockey has been a part of our DNA since really the beginning. And if you think coast-to-coast across Canada and how we interact with hockey and we interact with the different communities, we’re a big part of hockey in Canada. And our reach, for 90 percent of Canadians, we’re about a 15-minute drive. So, every year, when parents go out and they outfit their kids for their first set of skates and the first stick, a lot of that’s happening at Canadian Tire. I think back to when I was a little boy. My mom took me…

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The Hockey News (Digital) - 1 Issue, Money & Power 2024

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