- Phase One: Vision & North Star, Focusing on the End Game
- Phase Two: Prototype & Product
- Phase Three: Go-To-Market for Startups
- Phase Four: Standardizing for Growth
- Phase Five: Optimization
- Phase Six: Growth
- Phase Seven: Exit
With helpful visuals in every chapter, Shepard expertly teaches you to use industry specific language, secure the right investments, build powerful relationships with investors, and prevent the pitfalls that cause first-time startups to fail. What's more, this field guide also includes free access to the most used startup platform for universities, putting everything you need at your fingertips including, world class easy to comprehend education, investors, grants and more. Don't just learn--build your startup with the 7-Phase Startup Lifecycle in digital form, supplementary training courses, and wisdom from more than thousands of interviews. Sponsored by The FulBright Program, The Startup Lifecycle imparts battle-tested business science from the mind of one of the most unique and accomplished entrepreneurs of our time, giving you the roadmap to startup success.