Book
Seeds of Culture: Improve Organizational Performance by Growing a Culture of Commitment
by Dan Bredeson
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Hardcover
$25.95
Why do so many organizations get culture so wrong?
Because too many leaders think like a carpenter instead of a farmer. Culture is often referred to in construction terms, such as "Let's build our culture," or "We need to lay a solid foundation for culture." Culture doesn't work that way. It's an organic process. Culture is grown, not built.
In Seeds of Culture, author Dan Bredeson discusses
-how an organization's culture affects performance,
-the six traits of successful "culture farmers" (i.e., leaders),
-the seven "seeds" that will grow into a culture of commitment,
-and how leaders should cultivate those seeds throughout their life cycle.
Many organizations have a culture which seeks compliance instead of commitment. Performance improves when members of the organization go the extra mile because they want to, not because they have to. Seeds of Culture outlines how to improve performance by growing a culture of commitment. This leads to a sense of community and an environment in which team members show up, work hard, and care about each other and the organization.
Why do so many organizations get culture so wrong?
Because too many leaders think like a carpenter instead of a farmer. Culture is often referred to in construction terms, such as "Let's build our culture," or "We need to lay a solid foundation for culture." Culture doesn't work that way. It's an organic process. Culture is grown, not built.
In Seeds of Culture, author Dan Bredeson discusses
-how an organization's culture affects performance,
-the six traits of successful "culture farmers" (i.e., leaders),
-the seven "seeds" that will grow into a culture of commitment,
-and how leaders should cultivate those seeds throughout their life cycle.
Many organizations have a culture which seeks compliance instead of commitment. Performance improves when members of the organization go the extra mile because they want to, not because they have to. Seeds of Culture outlines how to improve performance by growing a culture of commitment. This leads to a sense of community and an environment in which team members show up, work hard, and care about each other and the organization.
Hardcover
$25.95