Book
Scatterbrain: How the Mind's Mistakes Make Humans Creative, Innovative, and Successful
by Henning Beck
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Paperback
$17.95
"[This] book will convince you that forgetting helps you remember and distractions can make you more creative." --Adam Grant, New York Times bestselling author of Originals and Give and Take, and host of TED's WorkLife podcast "Illuminating, and a joy to read, [Scatterbrain] offers ... a refreshingly accessible and relatable take on the brain's inner workings that should appeal to both science buffs and casual readers." --Publishers Weekly (Starred Review) In this mind-bending book, an esteemed neuroscientist explains why perfectionism is pointless--and argues that mistakes, missteps, and flaws are the keys to success. Remember that time you screwed up simple math or forgot the name of your favorite song? What if someone told you that such embarrassing "brain farts" are actually secret weapons, proof of your superiority to computers and AI? In Scatterbrain, we learn that boredom awakens the muse, distractions spark creativity, and misjudging time creates valuable memories, among other benefits of our faulty minds. Throughout, award-winning neuroscientist Henning Beck's hilarious asides and brain-boosting advice make for delightful reading of the most cutting-edge neuroscience our brains will (maybe never) remember.
"[This] book will convince you that forgetting helps you remember and distractions can make you more creative." --Adam Grant, New York Times bestselling author of Originals and Give and Take, and host of TED's WorkLife podcast "Illuminating, and a joy to read, [Scatterbrain] offers ... a refreshingly accessible and relatable take on the brain's inner workings that should appeal to both science buffs and casual readers." --Publishers Weekly (Starred Review) In this mind-bending book, an esteemed neuroscientist explains why perfectionism is pointless--and argues that mistakes, missteps, and flaws are the keys to success. Remember that time you screwed up simple math or forgot the name of your favorite song? What if someone told you that such embarrassing "brain farts" are actually secret weapons, proof of your superiority to computers and AI? In Scatterbrain, we learn that boredom awakens the muse, distractions spark creativity, and misjudging time creates valuable memories, among other benefits of our faulty minds. Throughout, award-winning neuroscientist Henning Beck's hilarious asides and brain-boosting advice make for delightful reading of the most cutting-edge neuroscience our brains will (maybe never) remember.
Paperback
$17.95