Although the field of graphic design continues to evolve, print will always matter when it comes to connecting with audiences in a visceral and sensorial way. Whether they go for more traditional techniques or try out innovative methods, designers today have a variety of means to realize their creative visions and apply their chosen materials meaningfully. First published in 2015, the 2021 rerelease of Print Matters -- with additional projects and a special cover design to mark Victionary's 20th anniversary in the publishing industry -- is a timely one that examines the cutting edge of printmaking in a world driven by digital screens. From visual identities to packaging and book design, it features a plethora of work from around the world that highlights the important role print plays in making a lasting impact.
Although the field of graphic design continues to evolve, print will always matter when it comes to connecting with audiences in a visceral and sensorial way. Whether they go for more traditional techniques or try out innovative methods, designers today have a variety of means to realize their creative visions and apply their chosen materials meaningfully. First published in 2015, the 2021 rerelease of Print Matters -- with additional projects and a special cover design to mark Victionary's 20th anniversary in the publishing industry -- is a timely one that examines the cutting edge of printmaking in a world driven by digital screens. From visual identities to packaging and book design, it features a plethora of work from around the world that highlights the important role print plays in making a lasting impact.
