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Glamour (Digital)

Glamour (Digital)

1 Issue, January 2019

THE MEGH AN EFFECT

One year ago: engagement. Six months ago: the royal wedding. And now a baby on the way. No matter what the occasion, the world can’t get enough of Meghan Markle’s style. Here, a by-the-numbers look at her fashion influence.
THE MEGH AN EFFECT
200 Percentage increase in sales at David’s Bridal of a style similar to the Stella McCartney gown Markle wore to her wedding reception TWO Number of times a camel coat by Canadian brand Sentaler was placed on back order after Markle wore the design last Christmas (Overall, brands have gotten an estimated $200 million bump in sales thanks to Markle’s fashion choices) 370 Percent spike in U.S. Google searches for the term boatneck the week after Markle wore the style at her wedding 11 Minutes it took for a Strath-berry tote to sell out on the Scottish leather-goods label’s site after Markle carried the bag during a December 2017 World AIDS Day Charity Fair in Nottingham FIVE THOUSAND Percent increase in traffic the brand’s site experienced that day GETTY IMAGES; $200 MILLION SOURCE: DAVID HAIGH,…
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Glamour (Digital) - 1 Issue, January 2019

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