This book shows you how to actually use AI in your marketing to find customers, grow traffic and drive growth. Explore real-life case studies, get easy-to-follow action plans and learn how to use these powerful new tools to find your best customers.
The book outlines The Four Steps to digital marketing success; Strategy, Communication, Inbound Marketing and Conversions and ROI. Each step is explained in detail along with practical methods for using AI to grow sales. This book is a comprehensive approach to what works in digital marketing. It's not about how AI works; it shows you how to use AI to grow your company's sales. The book is comprehensive but not overwhelming.This work draws from over 25 years of digital marketing experience with more than 1,000 companies. You'll find dozens of action items ready to implement at your company. These are specific things you can do today to drive results
Digital Marketing in the Age of AI is your guide to get onboard with the AI marketing revolution.