6 page laminated guide includes:
- Digital Marketing Funnel
- Goals & Key Terms
- SEO Framework
- SEM Framework
- Step-by-Step SEM Bidding Process
- Mobile Marketing
- SMS Marketing Framework
- Mobile App Marketing Framework
- Mobile Web & Responsive Design Framework
- Email Marketing
- Best Practices
- Benefits
- Challenges
- Types
- Social Media Marketing
- Best Practices
- Benefits
- Challenges
- Types
- Influencer Marketing Best Practices
- Digital Media
- Types
- Paid Media
- Owned Media
- Earned Media
- Digital Marketing Analytics & Metrics
- Analytics Framework
- Digital Marketing Datatypes
- Digital Marketing Metrics