CASERNE

BRANDING AND PACKAGING FOR BRASSERIE CASERNE BREWING CO.

caserne.com Uniting graphic design, beer and a sense of fun, Canadian studio Caserne created its own Brasserie Caserne Brewing Co. for one night only, and launched a beer brand with typography by foundry Coppers and Brasses. The team’s branding was used across all aspects of the beer, including videos, posters, clothing, bags, coasters and beer cans. The studio worked with Parade, Content Content and Arthur Cloche on the video and motion design, as well as François Ollivier and Marianne Isabelle on photography for the project. The idea behind the type style was “to develop a simple graphic asset that would allow us to communicate in a bold and fun way,” says Léo Breton-Allaire, Caserne’s creative director. Caserne has worked with Coppers and Brasses on numerous previous projects, and type designer at the foundry…

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Computer Arts (Digital) - 1 Issue, May 2020

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