General

Mastering Technical Sales: The Sales Engineer's Handbook, Fourth Edition

Hardcover

$98.00

The Best Story Wins: How to Leverage Hollywood Storytelling in Business and Beyond

Paperback

$17.95

Contagious: Why Things Catch on

Paperback

$18.99

Winning the Story Wars: Why Those Who Tell-And Live-The Best Stories Will Rule the Future

Hardcover

$35.00

Yes!: 50 Scientifically Proven Ways to Be Persuasive

Paperback

$19.99

Designing Brand Identity: An Essential Guide for the Whole Branding Team

Hardcover

$53.95

Digital Marketing Strategy: An Integrated Approach to Online Marketing

Paperback

$41.99

The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells

Paperback

$18.99

Athletes Are Brands Too: How Brand Marketing Can Save Today's Athlete

Paperback

$28.44

The Human Element: Overcoming the Resistance That Awaits New Ideas

Hardcover

$29.00

How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients

Hardcover

$23.00 $24.00

Diffusion of Innovations, 5th Edition

Paperback

$37.50

This Is Marketing: You Can't Be Seen Until You Learn to See

Hardcover

$25.00

Everything I Know about Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange Trip

Paperback

$18.99

The Personal MBA 10th Anniversary Edition

Paperback

$20.00

Zag: The #1 Strategy of High-Performance Brands

Paperback

$32.99

How Are You, Really?: Living Your Truth One Answer at a Time

Hardcover

$27.99

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Paperback

$28.99

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Paperback

$15.95

The 1-Page Marketing Plan: Get New Customers, Make More Money, and Stand Out from the Crowd

Paperback

$19.95