Advertising & Promotion

Overcome AD-versity: How to Put Persuasion Power in Advertising

Paperback

$34.99

The AI Awakening: A New Era of Data, Discovery, and Growth

Paperback

$45.00

The Attention Merchants: The Epic Scramble to Get Inside Our Heads

Paperback

$20.00

RED Marketing: Los tres ingredientes de las marcas lderes

Paperback

$14.99

The Creative Brief Blueprint: Crafting Strategy That Generates More Effective Advertising

Hardcover

$25.00

We Mean Business: The Practical Guide for Creative Entrepreneurs, Coaches and Small Businesses To Build Your Brand and Grow Your Busines

Hardcover

$35.99

$100M Offers Summary and Workbook: How To Make Offers So Good People Feel Stupid Saying No

Paperback

$24.95

Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare

Paperback

$42.99

History of Mktg Sci (2nd Ed)

Paperback

$88.00

The Good, The Bad, and The Emoji: Mastering the Art of Review Data

Paperback

$28.99

The Seven Keys to Managing Strategic Accounts

Hardcover

$42.00

A Profile of the United States Toy Industry: Serious Fun

Paperback

$31.99

The Leadership Advantage

Paperback

$29.97

From So What? to So Funded!: How nonprofits use stories to create impact and change the world

Paperback

$18.00

Dim Sum Strategy: Bite-Sized Tools to Build Stronger Brands

Paperback

$16.95

Find Your Difference: Challenging Conformity in Business and in Life

Hardcover

$24.99

The One Minute Sales Person: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--At Work and in Life

Hardcover

$20.99

Obvious Adams: The Story of a Successful Businesswoman

Paperback

$5.38

Introduction to Programmatic Advertising

Paperback

$19.99

Badvertising: Polluting Our Minds and Fuelling Climate Chaos

Paperback

$17.95