WHEN CLICK LOVERS ONLINE

Sexologist Dr Eve says cyber infidelity is growing fast. It’s easy, anonymous and seductive – but it can also be devastating for your real-life relationship

By PIETER VAN ZYL Picture: NONCEDO MATHIBELA

WHEN she first heard of the dating site that allows married people to find others seeking an affair she tore into its founder. But then she noticed that more and more of her clients were using the site – and decided to use it herself to find out why. What Marlene Wasserman, better known as Dr Eve, found out was astonishing. Not only could she better understand why her female clients were using the site – she herself felt its allure. Her findings and many other examples of cyber infidelity is the basis of her new book, Cyber Infidelity: The New Seduction. The Cape Town sexologist used data she collected from the site, ashleymadison.comashleymadison.com, and stories from mycybersecret.commycybersecret.com, the site she launched for research, to give a holistic picture of how many…

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You South Africa (Digital) - 1 Issue, 02 July 2015

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