Craft Brewers Have Broken the IPA

BY MANDY NAGLICH

INDIA PALE ALES DOMINATE TODAY’S CRAFT beer landscape, with 10 or so styles laying claim to the name. Now there’s one more: the “clear hazy” IPA. San Diego’s Ballast Point Brewing Co. pioneered the category, which upset plenty of beer nerds and confused others, with the February release of Big Gus. “IPA is a familiar acronym to beer drinkers, regardless if you’re a novice or a total nerd,” says Dan Lamonaca, owner of Beer Karma Bottle Shop in Brooklyn, New York. That’s why so many brewers (and their marketing departments) label beers with these three letters, even if they don’t really fit the IPA mold. For example, Lamonaca says people who come in looking for sour IPAs are “not really looking for something that mirrors an IPA but definitely want something…

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Popular Mechanics (Digital) - 1 Issue, July/August 2021

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