The HAT’S OUT of the BOX

Why the somewhat FORGOTTEN ACCESSORY is making a BOLD RETURN to the RUNWAYS and the STREETS

TEXT BY EMILIA PETRARCA

IT WAS GRETA LEE who did it. When the actor appeared on the red carpet at the SCAD Savannah Film Festival back in October 2023, she was wearing the Row’s Xhefri hat, which has a pillbox shape in the front and a Kangol-style folded brim in the back. “Greta just looked so cool and great,” says Laura Reilly, a former e-commerce writer and editor, as well as a founder of the popular shopping newsletter Magasin. “She was wearing the hat, it wasn’t wearing her, and I was like, I want to feel like that.” So she called the store and put it on hold. Reilly wore the occasional baseball cap when she was younger, but she only really started to experiment with hats in the last year. Her gateway was a…

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Harper's Bazaar (Digital) - 1 Issue, June/July 2024

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