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Glamour (Digital)

Glamour (Digital)

1 Issue, January 2019

IN DEFENSE OF COZYCORE

IN DEFENSE OF COZYCORE
THE BREAKTHROUGH aesthetic of the season? Cozycore. The term entered the lexicon in 2014 the way much of today’s slang does—by appearing in a Reddit thread—and now the style is full-on mainstream. With its canon of ugly sneakers, plush pullovers, baggy track pants, and oldschool sweatsuits (a.k.a. groutfits), cozycore has hints of streetwear, athleisure, and, yes, normcore. But it would be a mistake to dismiss it as a sloppier version of any of the above. In fact, cozycore isn’t actually about not caring; it’s basically the fashion equivalent of no-makeup makeup. Consider, for example, the ensemble Ariana Grande wore to walk her dogs in New York City in September: classic eighties gym-teacher-style sweatpants, a too-big fleece zip-up, and dad sneakers. It would have made for a relatable, “Stars, they’re just like…
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Glamour (Digital) - 1 Issue, January 2019

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