India Mahdavi

AND EIGHT THINGS SHE CAN’T LIVE WITHOUT.

BY VANESSA LAWRENCE

WHEN INDIA M AHDAVI created a rose-quartz fantasia of an interior in 2014 for the Gallery at Sketch, the most Instagrammed restaurant in London, she was as surprised as anyone by the scale of its impact. “I knew it would be strong, but you don’t foresee the strength of Instagram,” says the Paris-based designer. She arrived at her pink choice quickly and decisively. “Sometimes you make decisions in one minute. But it’s one minute [backed by] 20 years of experience. You have the maturity to be sure of what you want.” Since founding her eponymous design house in 1999, Mahdavi has become known for her singular color sense and joyful furniture—like her playful velvet Charlotte armchair—both of which she has employed for clients such as Red Valentino, Tod’s, and Ladurée. An…

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ELLE DECOR (Digital) - 1 Issue, June 2019

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