Virtual reality is a trip, but an even wilder ride could be around the corner as mind-bending startups and technology trendsetters try to emblazon the world with interactive holograms that enlighten, entertain and empower us.
The concept, known as augmented reality, looks like something out of a science-fiction movie. Think Tony Stark, the comic-book character who scans information-filled holograms beamed in front of his “Iron Man” mask, or John Anderton, the character that Tom Cruise played while flipping through digital screens floating in the air in “Minority Report.”
It hasn’t yet advanced as far as virtual reality, which is getting attention with this week’s release of the much-hyped Oculus Rift headset from Facebook.
But augmented reality has the potential to touch far more people because it’s designed as a seamless supplement to everyday…
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Apple (Digital) - 1 Issue, #232